SXSW/MIDEM briefing event

SMIA presents

SXSW/MIDEM briefing event

Tue 28 Aug 2012 | 7pm-10pm | Free (registration necessary)

A must-attend event for any band or company hoping to attend either SXSW or MIDEM.

To register for free go to

This briefing session will explore what is involved in successfully showcasing at the SXSW music festival or at MIDEM and also outline to Scottish music companies and delegates why they may wish to attend these events in order to grow their businesses.

You’ll hear about the events themselves from festival staff; about showcasing and music trade missions in general; about why and when you should consider going; about the support that exists to assist people in attending these kind of events; details on how to go about applying; when a good time to apply and to go is; the costs involved with such events and you’ll get information from Scottish artists and managers who have successfully showcased at these kind of events in the past.


17:45 Get in / set up
19:00 Doors
19:00 Registration
19:15 SXSW & MIDEM videos
19:30 Welcome (Stuart Thomas)
19:35 UKTI ROLE other events etc (Phil Patterson)
19:45 SDI Role & Smart Exporter (Kirsteen Higgins)
19:55 MIDEM (Javier Lopez)
20:10 Questions on MIDEM
20:15 SXSW (Una Johnston, UK and Ireland Manager)
20:30 SXSW from an artist and manager point of view (Three Blind Wolves)
20:45 Stuart Thomas, SMIA Showcase, Trade Fair, promotion, CD, Funding
21:00 Open Q&A
21:30 Informal networking
22:00 ENDS


Javier Lopez (MIDEM)
Una Johnstone (SXSW)
Jamie Webster (Instinctive Racoon/Three Blind Wolves)
Kevin McKay (Three Blind Wolves)
Stuart Thomas (Scottish Music Industry Association)
Phil Patterson (UK Trade & Investment)
Kirsteen Higgins (Scottish Development International)